In the age of the customer, content is a critical element of managing the customer experience. With the majority of the buying processes occurring online prior to a prospect ever speaking with a representative of your company, content has become your voice to the world. Oracle’s “Global Insights on Succeeding in the Customer Experience Era” […]
To access this post you must be
logged in. If you are not a member, you can
register to receive 24 hours of Free Access.
