97.9 F
Dallas
Monday, August 10, 2020
business woman

CEOs Don’t Just Own Strategy. They Own the Story Behind It.

If an organization succeeds or fails at implementing corporate initiatives, navigating a crisis, completing a merger, launching a new product line, or living up to the company’s vision, mission and values … the CEO is accountable. Why? Because he or she owns the strategy. No, not just the business strategy — the messaging and communication […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
senior business woman

Keys to Converting CEO Messages into Desired Actions and Outcomes.

This is a message CEOs need to hear over and over again… There are two keys to translating executive communication into action: Strategic intent Persistence Many executives are perplexed when their message doesn’t translate into action. They are dumbfounded by the lack of “retention” that exists up and down their organization. Most executives feel like […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
hallway meeting

C-Suite: It’s Time to Get Serious About Pull-Through and Activation Strategies.

Maybe there was a day when the CEO or members of the C-suite spoke and those messages were amplified up and down the organization. Well, if there was such a time, those days are long gone. The noise level inside companies today is louder than ever before. Thus, making it more difficult for C-level executives […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
checkered flag

CEOs: Don’t Allow This ‘Disconnect’ to Interfere with Business Performance.

Ask most C-suite executives if their company’s vision, mission, values, strategy and story impact business performance and they are sure to say … “Well, of course.” However, when you look at how these critical dimensions are managed, you would question just how important executives think they are to business success. To start with, in most […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
meeting

Most CEOs Would Be Shocked to See What We See and...

OnMessage, a leading B2B communications consultancy, once said in a room full of C-suite executives … “Most of you would be terrified to see the serious disconnect that exists within each level of your organization.” The firm was speaking about the lack of understanding and alignment across most companies in each of the following areas […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
senior businessman

Culture Isn’t Part of the M&A Integration Game … It Is...

Lou Gerstner, former CEO of IBM Corp., once said culture isn’t just one aspect of the M&A integration game, “… it is the game.” So, if culture compatibility, assimilation and integration is so critical to M&A success – why don’t more executives take it seriously and put it at the top of their M&A priority […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
meeting

M&A Communications: Experienced Professionals and Processes Required.

There is a reason most companies don’t have a full-time M&A Integration Communication Team on staff. The reason is you only need those resources and expertise … when you need it. But make no mistake about it … when you need it … you absolutely must have it. With that said, you don’t just snap […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
senior businesswoman

What’s Your M&A Integration Story (Internally and Externally)?

As a C-suite executive, you know that nothing is more important during times of change than consistent communication and staying on message. Why? Because when change occurs, humans seek clarity. However, when your audience hears an inconsistent story … doubt and confusion creep into their minds. Doubt and confusion cripple organizational performance. This is especially […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
landscape

M&A Integration … a (Communication) Journey, Not a Destination.

Anyone who has been part of an M&A transaction understands the critical nature dates and specific events play in the process. There’s the letter of intent, the deal close date, public announcement and of course Day 1 — the day these separate companies begin the journey of becoming a single, high-performing operating entity. All these […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.
sailboats teamwork

The Rapid Pace of Change … Is Changing the CEO’s Role.

As a CEO or C-suite executive, you are experiencing changes across your business like no generation of business leaders before. And this rapid pace of change is redefining the role of a CEO. Specifically, in the area of strategic communications. In the past, communication was important … but maybe not at the top of every CEO’s […]
To access this post you must be logged in. If you are not a member, you can register to receive 24 hours of Free Access.

RECENT ARTICLES