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Monday, June 17, 2019
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What Is Your C-Suite’s Story?

Twitter, Slack, Chatter, LinkedIn … the business world we operate in today is driven by instantaneous communication. Employees, partners and customers now have immediate access to the messages being delivered by your organization. And the message starts at the top. So, the question is: What’s the story coming out of your C-suite? As a C-suite […]
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More CEOs Need to Speak Their Minds.

This may sound counterintuitive and go against everything happening in the world today, but CEOs and C-suite executives need to speak their minds. They need to deliver the message they know must be received to drive change or improve results at their companies. The reality is … this is not happening today. The world we […]
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Great CEOs Are Consistent, Persistent Communicators.

Great CEOs and C-suite executives never underestimate the power and influence their message can have on the business. They realize a crystal-clear message — that generates strategically aligned decisions and actions — is what separates high‑performing companies from the also-rans. However, most CEOs underestimate what it takes to formulate a message employees truly embrace and […]
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CEOs Don’t Just Own Strategy. They Own the Story Behind It.

If an organization succeeds or fails at implementing corporate initiatives, navigating a crisis, completing a merger, launching a new product line, or living up to the company’s vision, mission and values … the CEO is accountable. Why? Because he or she owns the strategy. No, not just the business strategy — the messaging and communication […]
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Keys to Converting CEO Messages into Desired Actions and Outcomes.

This is a message CEOs need to hear over and over again… There are two keys to translating executive communication into action: Strategic intent Persistence Many executives are perplexed when their message doesn’t translate into action. They are dumbfounded by the lack of “retention” that exists up and down their organization. Most executives feel like […]
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C-Suite: It’s Time to Get Serious About Pull-Through and Activation Strategies.

Maybe there was a day when the CEO or members of the C-suite spoke and those messages were amplified up and down the organization. Well, if there was such a time, those days are long gone. The noise level inside companies today is louder than ever before. Thus, making it more difficult for C-level executives […]
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CEOs: Don’t Allow This ‘Disconnect’ to Interfere with Business Performance.

Ask most C-suite executives if their company’s vision, mission, values, strategy and story impact business performance and they are sure to say … “Well, of course.” However, when you look at how these critical dimensions are managed, you would question just how important executives think they are to business success. To start with, in most […]
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Most CEOs Would Be Shocked to See What We See and...

OnMessage, a leading B2B communications consultancy, once said in a room full of C-suite executives … “Most of you would be terrified to see the serious disconnect that exists within each level of your organization.” The firm was speaking about the lack of understanding and alignment across most companies in each of the following areas […]
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Culture Isn’t Part of the M&A Integration Game … It Is...

Lou Gerstner, former CEO of IBM Corp., once said culture isn’t just one aspect of the M&A integration game, “… it is the game.” So, if culture compatibility, assimilation and integration is so critical to M&A success – why don’t more executives take it seriously and put it at the top of their M&A priority […]
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M&A Communications: Experienced Professionals and Processes Required.

There is a reason most companies don’t have a full-time M&A Integration Communication Team on staff. The reason is you only need those resources and expertise … when you need it. But make no mistake about it … when you need it … you absolutely must have it. With that said, you don’t just snap […]
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